My name is Jen and I am a Marketing and Communications Manager living in Seattle, WA. I have been creating written and visual content for businesses since 2016.
I am best known for my collaborative approach to projects, energetic drive toward new marketing strategies, and brand-aligned storytelling.
I have worked for 4 1/2 years at New Horizons Ministries and its social enterprise coffeeshop, Street Bean Cafe.
Some of my career highlights include:
- Overseeing the complete re-brand of Street Bean’s and Xtremetacticals’ in-store and online presences
- Re-design of merchandise and development of product releases
- Branding guide and standard development
- Independently managing several online storefronts/websites and social media platforms simultaneously:
- Bear Basin Outfitters & subsidiary Xtreme Tacticals
- New Horizons and Street Bean
- Developing marketing strategies to boost engagement and fundraising success
- Doubling social media engagement for Street Bean
- 50% social media engagement boost for New Horizons
- 9% email engagement boost for New Horizons
- Creating visual & written media such as newsletters, infographics, and animated videos
- Planning New Horizons’ Hope on the Horizon Gala and surpassing fundraising goal by 25% or more 3 years in a row
- Maintaining relationships with stakeholders providing up to $300k annually in support
I also love to take photos and compose videos as part of my work with New Horizons and Street Bean! You can find those below.
Say hello~
If you have any questions about my work or would like to connect, I would love to hear from you!